Trainers, Niantic and Deutsche Telekom have signed a very exciting partnership deal today in Germany, aimed at bringing Niantic’s Augmented Reality platform Deutsche Telekom’s 5G network and server infrastructure. Note to our readers: this is text heavy article, but I feel like it’s worth a read. If you want to understand your favorite developers, you need to know which deals they make and why 🕵️.
Here’s a simplified version of why this partnership is exciting:
Escher Reality’s persistent storage technology enables features that we have never seen in AR before, like finding objects and Pokemon hidden in actual terrain. Imagine this, but in Augmented Reality:
Deutsche Telekom is an infrastructure partner for Niantic’s ambitious goal to offer an ubiquitous AR computing platform, similar to how Google Maps are the ubiquitous mapping platform that’s used by thousands of third party developers. Unlike Google, Niantic is not an infrastructure company, and that’s where Deutsche Telekom steps in.
Here’s what Jason Hoffman, President and CEO of MobiledgeX said about the partnership:
“We are very excited to work with Niantic Inc, the world leader in Augmented Reality gaming. As a wildly successful company that creates uniquely collaborative gaming services, they recognize and are ready to harness the benefits of edge solutions today. Their needs of spatial understanding, real-time responsiveness and multi-player collaboration are a proxy for many other companies’ use cases and edge dependent experiences”
Fortunately, Niantic’s Michael T. Jones was a bit more substantial in his statement and revealed why both parties are actually excited for :
“We’re hard at work on technology that bridges the physical and digital worlds to pave the way for new entertainment experiences, advanced robotics and scaled adaptive computing. We’re excited to partner with Deutsche Telekom and MobiledgeX to access ultra low latency networks and develop systems that would enable the full potential of our Real World Platform.”
In other words, Niantic likes the infrastructure, and apparently, Deutsche Telekom likes the earning potential.
But alas, when can we expect to see the fruits of this partnership? Not soon, by the looks of it. 5G is still in heavy development, with wide adoption expected in the next 3-5 years, so we’re likely talking about a future Niantic game utilizing these features on a 5G network. It’s possible that we’ll get a sneak peek of the capabilities over the coming years, but I wouldn’t hold my breath for it.
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