a new Pikachu hat is expected to become available during the Halloween 2017 event, as shown in the Apple Watch app store today. The app store featured a Pokemon GO advertisement showing several already known Gen III Pokemon and Pikachu with it’s signature Halloween hat!

Titled “Now spookier than ever”, the ad features Misdreavus, Gengar, Sableye, Duskull and “Halloween Hat Pikachu“:

New Pikachu Halloween hat confirmed in the Apple Watch app store ad

We are expecting that the following new Pokemon, collectibles and bonuses will be available for the Halloween event:

It is yet to be confirmed when the Halloween event will start and finish, but judging by the Pokemon Company’s marketing efforts, we should be hearing from Niantic very soon – maybe even this week.

For those who don’t remember, the Pokemon Company silently announced “new Pokemon for Halloween” a few weeks ago, but majority of media outlets, including GO Hub, dismissed that as a wording slip up:

The Halloween season is a special time in Pokémon GO. Plenty of good stuff is coming to the game later this October, and we can’t wait to get out and about to see what sort of excitement we can scare up while catching new Pokémon to fill out our Pokédex.

Fortunately, we were wrong and it’s now fairly obvious that their wording referenced the release of Gen III ghost types. According to the same post, a major marketing push is happening across all Pokemon games and platforms for Halloween – maybe we are going to get even more goodies once the official announcement goes live.